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Facebook Marketing for Plumbers: Post Ideas and Tips

For your plumbing business to get more leads and make more sales, you need to be able to get recognized by your audiences and the best way to do that is to make sure that you always get in front of them. 

Facebook has billions of users. Your neighbors and the family 5 houses away from yours surely has active Facebook accounts which they might be using to find household services like plumbing. You, not being in there to be seen by your neighbors and other people is letting plumbing job opportunities get away from you.

If you don’t have a Facebook Business Account for your plumbing services yet, this is the time to create one. In your Facebook Business Account, you can include a description of what your business does, your services, important contact information and ways to reach you.  Through Facebook, you can communicate directly with your prospects, answer their questions, and build relationships with them.

What can you post on you Plumbing Facebook  account?

Now that you’ve started a Facebook account for your Plumbing business, you’re ready to publish posts. Staying active on Facebook will help you stay on top of your audience’s mind so here are some Facebook post ideas for you:


1. Your work

It’s not enough to say that you’re a plumbing business that will answer all your customer’s plumbing needs, you also need to show them that you can. Posting pictures or short clips of you doing your work is a simple yet effective tactic of proving your legitimacy. With posts like this, you will be able to give your audience a sneak peak of how you do things. This will also give them an idea of what you do and might make them remember an issue they can get you to fix.

2. Tips and Guides

You can also post tips and guides on your Facebook account. Give your audience helpful information they can use in their households like how to avoid drainage clogging and water leaks. This will make them trust you while you establish your authority as a plumbing expert.

3. Plumbing Memes

You should also let out your fun side by posting funny and relatable plumbing jokes or memes. This will showcase your personality, make you appear more “human”, and will make your audience think they can approach you anytime when they have questions.

4. Client Testimonials

Earn your audience’s trust by posting what your previous clients have to say about you and your services. People are most likely to believe what other people believe so make use of your previous client’s confidence in you to earn new ones.

Your Facebook posts will establish who you are as a plumbing business. Take advantage of that to build authority and credibility for your business. Remember that people will only avail a service they trust.

Things to remember when creating Facebook posts for your Plumbing business:

Before you can earn great returns from constantly showing up and interacting with your audiences on Facebook, you should take note of these following tips:


1. Keep it simple

Simplify plumbing jargons. Your prospects may not realize you’re offering something they need because of complex terms they don’t understand. You should also make one clear goal in each post. Keep it short and sweet as your audiences may not have the time or the attention span to read lengthy captions.

2. Use a clear Call-to-Action

Always include a call-to-action when it’s appropriate and make sure it’s clear so prospects will easily have an idea of the next action they should take to reach you or avail your plumbing services. You should also include your number and other contact information.

3. Be attentive

Take the time to look into the messages and comments you receive on your Facebook account everyday. Responding to messages and comments will help you create a relationship with your prospects. Make sure that you’re also prompt in doing so because replying late might cause you to lose your prospect’s interest and waste a sales lead opportunity.

More than reaching your prospects, Facebook marketing is more about earning your prospect’s trust by consistently proving that you and your services can give a solution to their plumbing problems. There’s no “one size fits all” in Facebook Marketing so make sure you test out different techniques and come up with your own genuine marketing ideas.


1. Subject line: Plumbing Facebook post ideas and tips for you [Contact First Name]

Hi [Contact First Name],
You need to be where your target audiences are!
We’re sure you’re on Facebook because that’s where the leads are but in case you’re not, just got started, or looking for more ideas to stay active, you might want to take the time to visit our blog.

Just click the link to get post ideas and learn Facebook marketing tips.


1. Creative text:

Facebook Marketing Post Ideas
for your plumbing business

Ad copy:
Never run out of ideas!
Your plumbing Facebook account needs to stay active so you consistently get in front of your prospects.
Read our blog to learn more of what you can post plus helpful tips!

Click the link below.

2. Creative text:

Stay active on Facebook with these post ideas!

Ad copy:
Are you worried about what else to publish in your Facebook Page?
Get these post ideas to help you stay active.

Read our blog by clicking the link.

3. Creative text:

What should you post and why
Facebook Marketing for Plumbers

Ad copy:
Plumbers, we have ideas for your Facebook page!
Consistently show up in your prospects’ feed by incorporating these post ideas and learn tips while doing so.

Click the link below to get directed to our blog.

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