Neoprene Bags

A new online bags store, Neoprene Bags sells the latest styles from Olivia Jean, Mizcasa, and more, and is truly a one-stop shop for women's handbags.

Their mission is to sell highly fashionable bags that are also designed to be functional, lightweight, and durable. They offer the latest styles with lightweight neoprene fabrics and a lightning fast same-day dispatch service. Neoprene Bags provides great value and awesome service with deals that are too good to pass up!

Industry

Ecommerce- Ladies Fashion

FB Page

https://www.facebook.com/neoprenebags.au/

Website

https://neoprenebags.com.au/

Marketing Platform

Facebook Ads

CLIENT OBJECTIVE

Neoprene Bags had created a brand new ecommerce store and wanted to sell their products to women interested in fashionable, trendy, and comfortable handbags. Since the site was so new, it needed a fair bit of optimization in user experience as well as SEO. Overall, they wanted an increase in targeted traffic.

THE STRATEGY THAT WE USED

Fashion industry copy and creative

Wrote sales copy directed at people interested in fashion and designer brands
Used fashion “power words” that best represented the brand Carousel ads using hi-def images of handbag products, while including offers and social proof
Continued A/B testing of campaigns changing ad graphics, videos, and ad copy until we reached an ideal CTR.

Remarketing and follow up system for warm traffic

Detailed tracking and analysis to optimise for conversions
Abandoned cart check out emails sent out to all add to cart sessions with an offer to entice an immediate purchase action

In-depth Ads management

Further defining audience using custom affinity audiences and narrowed ad spend for higher ROAS
Continued analysis of keyword bidding data to further improve spending strategy
Ongoing ads optimisation and attribution analysis at all 3 levels TOFU, MOFU and BOFU

Results in the last 3 months:

Leads

1877

Cost per lead

$4.9

Potential Sale Value

$140,775

Want similar results to these?
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We intend to keep complete transparency and authenticity, we do make a special offer at the end of the scheduled strategy call only if you'd need assistance in actually implementing marketing tactics and strategies. Is it required? Absolutely not. We will give you value & insights even if you don't want to work with us? 100% yes. Some people will take the learnings from our strategy call, implement it by themselves, and see amazing results. Some people will see what's possible, and realize that working together is just what they need to get faster results. It's completely your decision but we hope that you'll attend our strategy call, gain value and let us know what you think!

DISCLAIMER: The sales figures and client results discussed on this page and our call are our personal results and in some cases the sales figures and results of previous or existing clients. Please note that these results are not typical. We’re not implying you’ll get the same results (or do anything for that matter). The average person who watches “how to” information webinars or books calls get little to no results. We refer to these as examples only. Your results will vary and depend on many factors including but not limited to your background, experience, and work ethics. All business entails risk as well as massive and persistent effort and action.